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December 18, 2013

How B2B Marketing Emotional Connections Build Strong Brands ?

It has been debated by many that branding has no importance in b2b marketing because b2b companies focus on making […]
December 9, 2013

Customer Engagement – Choose Your Own Adventure

Fully understanding the meaning of customer engagement and its application in the Customer Service Area is one of the main […]
December 6, 2013

Customer Service & Shop Experiences: Stories in the Queue

What is the worst part of waiting? Knowing that what you came for will take 5 minutes but you end […]
November 12, 2013

How CSR Promotes Industries

No longer is the term CSR, ‘Corporate Social Responsibility’, a peculiar term amongst businesses. Corporate social responsibility is about the […]
September 20, 2013

Advertising Opportunities with Digital Signage Technology

Have you ever noticed the swapping content on these vibrant displays on streets, retail stores, healthcare, or banks..? This is […]
August 7, 2013

Economics of the waiting game!

  Managing and organizing the waiting lines have become a challenge for today’s managers. The managers must mind the challenge […]