March 17, 2014

Innovation: the favorite word

In the last few years, the use of a single concept has been massively increasing in the business world. A concept that includes all industries and is present in many statements of principles and organizational values.
February 10, 2014
service design work wavetec

How B2B Marketing emotional connections build strong brands ?

It has been debated by many that branding has no importance in business to business marketing because B2B companies focus towards making their product portfolio reliable, fastened and cost effective than the competition.