Banque Saudi Fransi selects Wavetec to Organize, Engage and Measure Customer Journey across all branches in Saudi Arabia

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Banque Saudi Fransi (BSF) has announced a partnership with Wavetec in a bid to enhance customer experience and eliminate bank queues through installation of various customer flow management technologies in all their banking halls.

BSF is a full service commercial bank serving the local and international banking needs of its clients. It is a leading provider of comprehensive financial services and products in the Kingdom of Saudi Arabia and other markets.

Wavetec will deploy its complete enterprise solution at BSF based on its ultimate service area design approach – Wavesphere, an unmatched range of customer touch points, presents a holistic approach to improving customer experience in service areas to strategically organize service areas, engage customers, and effectively measure a customer experiences.

Products that will drive seamless customer journey at the banking halls encompass Virtual Queue Management System, Donatello Digital Signage and Opinion Plus for customer feedback. Moreover, BSF will have access to real time business intelligence reports and dashboards through a centralized reporting system. This will allow business managers to extract comprehensive insights in terms of customer flows, staff performance and service area efficiency.

These advanced customer experience solutions will allow BSF to achieve consistency and increase engagement at all key touch points.